The catering enterprises brand “XIN RONG JI” was founded in 1995 in Linhai, Zhejiang. With “XIN RONG JI" as its core brand, and the brand being Michelin recommended in 2019. There are extension brands including: Rongfu family dinner, Rongzhuang, Rongxiaoguan, Rongji fat cattle seafood hot pot. Shops can be found everywhere in Beijing, Shanghai, Hangzhou, Wenzhou and Taizhou.